In a move that Google says was designed to “ensure quality, improve Google products and services and compliance with AdWords API Terms and Conditions,” the company earlier this week revoked access to the AdWords API to a large number of developers, raising the ire of many who complained… Please visit Search Engine Land for the full article.
Google Angers AdWords API Developers By Revoking Access, Then Begins To “Provisionally” Allow Access Again
Google users may soon see celebrity endorsements included as annotations under paid search results as part of new advertising program that the company has just started testing. Google’s Christian Oestlien revealed the test this afternoon as part of a session on Google+ and the Google +1… Please visit Search Engine Land for the full article.
In an apparent response to Google’s rising prominence in the display advertising market, the rest of the major players — Yahoo, Microsoft and AOL — are reportedly teaming up to sell ads on one another’s sites. The report in the Wall Street Journal’s All Things D says… Please visit Search Engine Land for the full article.